A Bit About Me

I’m a pragmatic, insight-driven UX and service design leader. My career has spanned research, strategy, and transformation, delivering impact across B2C and B2B projects. I’ve worked across finance, gaming, technology, and public sector, shaping better experiences through research and design.

Beyond work, I’m an avid gamer and have led games user research projects for SEGA, PlayStation, and Bandai Namco. I also play guitar and bouzouki and spend a lot of time training and playing with Vivi, my rescue dog from the Dogs Trust.

My approach is straightforward: I ensure research leads to tangible improvements. Whether supporting product teams, mentoring researchers, or shaping strategy, I focus on delivering real value.

Open laptop with black and white images on screen, a white flower, brown notepad, and pen on a white table.

Contact us

Interested in working with me? I am interested in both full-time and contracting work. I am also available for a chat, mentorship or advice. Training can also be arranged if you or your team would like.

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